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creative research • strategy • art direction
perception • research • creative
DIESEL
We were invited to work on the Diesel ‘Go With the Flaw’ campaign to develop a body of visual research that could translate the energy of documentary photography to an ambitious commercial brief. We focused upon details like composition, facial expression and lighting to ensure the dynamic photographic style was shown within a commercial setting and would be clearly articulated in the campaign.
project sample
Published Images
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